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Well, the brand's most famous representative, Stephen Curry, didn't agree.
Curry told the San Jose Mercury news, I agree with that description. If you remove the 'et' from asset.
Plank says these comments were from a business perspective, but Curry wasn't having it.
I spent all day yesterday on the phone with countless people at Under Armour, countless people in Kevin Plank's camp, my team, trying to understand what was going on and where everybody stood on the issue.
However, Steph wasn't the only one who commented on the matter. The brand's sponsored celebs spoke out, one of them being The Rock.
Dwayne The Rock Johnson took to Instagram to announce his stance
American ballerina and another bad ass, Misty Copeland took to the 'gram as well to give her statement.
Under Armour released a statement on the matter:
At Under Armour, our culture has always been about optimism, teamwork, and unity. We have engaged with both the prior and the current administrations in advocating on business issues that we believe are in the best interests of our consumers, teammates, and shareholders. Kevin Plank was recently invited at the request of the President of the United States, to join the American Manufacturing Council as part of a distinguished group of business leaders. He joined CEOs from companies such as Dow Chemical, Dell, Ford, GE and Tesla, among others to begin an important dialogue around creating jobs in America. We believe it is important for Under Armour to be a part of that discussion.
We have always been committed to developing innovative ways to support and invest in American jobs and manufacturing. For years, Under Armour has had a long-term strategy for domestic manufacturing and we recently launched our first women’s collection made in our hometown of Baltimore, MD. We are incredibly proud of this important first step in the evolution of creating more jobs at home.
We engage in policy, not politics. We believe in advocating for fair trade, an inclusive immigration policy that welcomes the best and the brightest and those seeking opportunity in the great tradition of our country, and tax reform that drives hiring to help create new jobs globally, across America and in Baltimore.
We have teammates from different religions, races, nationalities, genders and sexual orientations; different ages, life experiences and opinions. This is the core of our company. At Under Armour, our diversity is our strength, and we will continue to advocate for policies that Protect Our House, our business, our team, and our community.
